Single videos? We can! Comprehensive campaigns? For sure! Host entire brand channels? Absolutely!
With our social-first mindset, we produce a range of projects for our customers every day. Some of our favourites you can find here.
For the dating app Bumble, we implemented a 360° campaign featuring real users - from their city, for their city. With a total of 86 assets, ranging from OOH advertising (outdoor posters) to social media posts, we told authentic dating stories. Real, local people and their experiences were at the centre of the stories we told, instead of staged scenes with models. This authenticity was particularly well-received: The campaign achieved above-average conversion rates and strengthened Bumble's position as an app where women make the first move and genuine connections are formed.
For the market launch of LEGO Dreamzzz, we produced a two-hour event with four interlinked content formats: a 'countdown' to built anticipation, a ‘follow me around’ video took viewers on a discovery tour through the new LEGO world. A ‘best of' summary provided the highlights in shareable clips, while the 'grand finale' provided the emotional climax. LEGO theme world became more tangible for a young target group through the use of age appropriate storytelling.
The awareness campaign for the Mercedes-Benz EQS relied heavily on the power of social media. Instead of traditional car advertising, we developed content specifically designed for TikTok, Instagram and other platforms. With targeted social hooks, we highlighted the impressive features of the electric vehicle. The result: strong engagement across all platforms and a significant increase in brand awareness among the digital target group.
For Real Techniques, we transported well-known TikTok creators Xin, Kim and Estefania into the world of ‘Legally Blonde’, 'Euphoria' and ‘Mean Girls’. This cross-channel campaign combined the power of TikTok with popular film references and presented the brand's beauty tools in an authentic format optimised for social media. By using real social media personalities instead of traditional models, we directly addressed the young target audience and achieved above-average engagement across all platforms.
Find more in our portfolio!
